A
longtime Parade partner, Lear’s
float symbolizes their deep
commitment to end distracted
driving as a part of their
distracted driver awareness
campaign with the goal of saving
lives. Additional features of
this larger than life float
include an ice cream scoop that
could feed 500 people, a scoop
of ice cream 3-feet in diameter
complete with 4-inch sprinkles
and a spinning camera. The
Parade Company along with
numerous parade volunteers spent
hundreds of hours to bring this
amazing float to life. (Photo by
HB Meeks/Tell Us Detroit)
A
longtime
Parade
partner,
Lear’s
float
symbolizes
their
deep
commitment
to end
distracted
driving
as a
part of
their
distracted
driver
awareness
campaign
with the
goal of
saving
lives.
(Photo
by HB
Meeks/Tell
Us
Detroit)
Lear
Corporation
unveils
new
float,
"Focus
on the
Drive"
during
preview
party
DETROIT
–
Lear
Corporation
unveiled
its new
float,
“Focus
on the
Drive,”
this
evening
during
The
Parade
Company’s
annual
Parade
Preview
Party
presented
by Art
Van. The
float,
which
features
a
larger-than-life
coffee
mug and
seven
distracting
gremlins,
was
designed
to raise
awareness
to
eliminate
distracted
driving.
The new
float,
which
also
includes
a
25-foot
tall
scroll
featuring
a pledge
to be a
vigilant
driver
is the
largest
scroll
ever
created
by
artists
at The
Parade
Company.
Images
of Lear
Corporation’s
new
float
are
available
here.
Tony
Michaels,
President
& CEO of
The
Parade
Company,
was
joined
by Jason
Scott,
Vice
President
Global
GM for
Lear
Corporation
and more
than
1,500
parade
supporters
for the
exciting
unveil.
“We
are
grateful
for Lear
Corporation’s
continued
support
of The
Parade
Company
and
their
deep
commitment
to our
community
and
making
our
roads
safer,”
said
Tony
Michaels,
president
& CEO,
The
Parade
Company.
“We look
forward
to their
beautiful
new
float
making
its
debut on
Woodward
Avenue
on
Thanksgiving
morning
to raise
awareness
of this
very
important
effort.”
A
longtime
Parade
partner,
Lear’s
float
symbolizes
their
deep
commitment
to end
distracted
driving
as a
part of
their
distracted
driver
awareness
campaign
with the
goal of
saving
lives.
Additional
features
of this
larger
than
life
float
include
an ice
cream
scoop
that
could
feed 500
people,
a scoop
of ice
cream
3-feet
in
diameter
complete
with
4-inch
sprinkles
and a
spinning
camera.
The
Parade
Company
along
with
numerous
parade
volunteers
spent
hundreds
of hours
to bring
this
amazing
float to
life.
“As a
strong
supporter
of the
Parade
Company,
we’re
proud to
say our
new
float
demonstrates
our
commitment
to
ending
distracted
driving,”
said
Jason
Scott,
global
vice
president
of Lear
Corporation’s
GM
seating
group.
“Our
goal for
this
initiative
has been
to
educate
our
family,
friends
and
community
on the
dangers
of
distracted
driving.
With
additional
awareness
of the
issue,
we
believe
we can
prevent
injuries
and save
lives.
We’re
asking
people
to take
the
pledge
at
www.lear.com/FocusOnTheDrive.”
Recognized
as one
of the
Best
Holiday
Parades
in the
USA
Today
10Best
Reader’s
Choice
travel
award
contest
and one
of the
best
Thanksgiving
parades
in the
country
by U.S.
News &
World
Report
Travel,
America’s
Thanksgiving
Parade®
presented
by Art
Van
takes
place on
Thursday,
November
22.
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